Monthly Archives: August 2010

I’m very much looking forward to the honor of speaking at DMA2010 and hope you’ll join my session: Campaign Strategy in Social Media, Tuesday, October 12th from 2-3 p.m, which will cover how you need to first think about the … Continue reading →

Bernice Grossman, President of DMRS Group, took some time away from a recent ECHO judging session to talk to us about the upcoming DMA2010 show in San Frnacisco! She has some great advice on how to get the most out … Continue reading →

Michael Becker, North American Managing Director of the Mobile Marketing Association, spoke to us before a recent speaking engagment to tell us all about his Mobile Workshop in the PostConference section of the DMA2010 Show – and he’s well worth … Continue reading →

Stephanie Miller, VP Market Development Expertise at Return Path, spoke to us at length about DMA2010 – she has some great things to say about marketing in 2010, how to get the most out of the amazing offerings DMA2010 contains, … Continue reading →

Ernan Roman, President of Ernan Roman Direct Marketing, is looking forward to DMA2010 – and he’s going to be busy! He is speaking at the Thought Leadership Series, he’ll be there to greet attendees new to the DMA show at … Continue reading →

Debbie Roth spoke to us at length recently about the DMA2010 show and all that Japs-Olson will be doing there. As an exhibitor, Debbie thinks it is very important to be in the Exhibit Hall where all her customers will … Continue reading →

Tim Suther, CMO and SVP at Acxiom, continues our week long look at the Exhibit Hall and calls the DMA Annual Conference the “ultimate draw”. Watch him talk about how much Acxiom gets from exhibiting in the hall, and the … Continue reading →

Greg DePalma, Vice President of Audience Measurement, TiVo, talks to us about why TiVo decided to take a booth in the DMA2010 Exhibit Hall, and about the amazing offer they are making to the first 50 brands that visit them … Continue reading →

To its users, social media is a fun way to connect with their networks, to marketers, it is an amazing way to engage in direct conversations with consumers, but sometimes it can be even more important than that. In a new … Continue reading →

Matt O’Grady joins us to talk about why it’s so important to go to the DMA show and what he expects the main topics of conversation will be: regulation and privacy, and the effective use of data both off and … Continue reading →