Harnessing Human Behavior with Nancy Harhut

Nancy Harhut brings a fascinating session based on how understanding human behavior can help your marketing campaigns. Here, she talks about some of the research that can help, and also about why she loves coming to the DMA Annual Conference and Exhibition every year! Nancy is bringing two of her sessions back this year, because YOU rated them unmissable last year! We are bringing back 26 session by popular demand, so remember when you get to your sessions, fill in those evaluation forms at the end of the day, because it has an effect on what will return in 2012!

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